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Month: December 2020

A prediction on search, Apple, and 2021…

18 December 2020 chris 2

Prediction: Apple’s rollout of “Ask App Not To Track” is the opening volley of a war with online advertising providers. Apple has been quietly building […]

Google isn’t the only game in town. Diversify your traffic sources to be less vulnerable to problems

4 December 2020 chris 0

I’ve lost count of the number of times I’ve written the word “Google” while writing The Truth About SEO. Quite a few times, at least, […]

Google may rewrite your content to fix the web

2 December 2020 chris 0

If you’re serious about SEO, just doing what everyone is doing won’t cut it. You have to look ahead at what search engines might want […]

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