A prediction on search, Apple, and 2021…
Prediction: Apple’s rollout of “Ask App Not To Track” is the opening volley of a war with online advertising providers. Apple has been quietly building […]
Month: December 2020
Google isn’t the only game in town. Diversify your traffic sources to be less vulnerable to problems
I’ve lost count of the number of times I’ve written the word “Google” while writing The Truth About SEO. Quite a few times, at least, […]
Google may rewrite your content to fix the web
If you’re serious about SEO, just doing what everyone is doing won’t cut it. You have to look ahead at what search engines might want […]